Aragon Brands

Equivalenza Refan, unique company in the market of branded perfumery, seeks regional delegates to develop your franchise business in the national territory. The company is looking for entrepreneurs with a service profile and trade to support the franchisees in each of the territories. The fundamental requirement is to open a shop on property and your benefit will be linked on the sales of each of the franchisees of its zone of exclusivity. Still non-existent delegates in Castile – La Mancha, Extremadura, Aragon, Navarre and La Rioja. Equivalenza Refan offers a unique business concept based on perfumes bulk of high equivalence with the big brands and a level of unmatched fixation. This company offers 150 brand perfume white, with a guaranteed lock in each of its stores. The perfume is within a few jars or stills that allow filling of vials in view of the customer.

This concept allows a triple loyalty of users since although at the beginning it is a buy on impulse, then the quality and the price get be a sale of loyalty. This is completed by incorporating every month new perfumes at stores, adapting to the trends of sales continuously. The investment to start up this business is reduced since with around 16,000 euros it can start with establishments ranging from 15 to 35 square meters in populations of 10,000 inhabitants. The commercial margin is 60% off RRP, i.e. every 100 that are sold, 60 are for the owner of the store. This unique company in the market of branded perfumery has created a new non-existent sector in the Spanish franchise system. In all consumption habits white markings or generic products, are being imposed since the intelligent buyer doesn’t want to pay brand, wants to pay product. The current consumer recognizes and appreciates the quality of a perfume and its price is 10 times lower in the market which the brand equivalent occurs if a loyalty.

In addition, each day large chains offer brands white top quality, very similar to the original, often made by the same manufacturers that they arrive at the consumer up to 50% cheaper. Therefore, the introduction of this franchise in the Spanish market is a novelty in a sector, which closed 2010 with a turnover of 6.108 billion euros obtained in the channels of FMCG, selective and pharmacy, a billing that rises to 7,000 million by adding sales of products of professional hairdressing and beauty salons, in addition to direct sales. Equivalenza Refan offers a unique business concept based on perfumes bulk of high equivalence with the big brands and a level of unmatched fixation. Perfumes are manufactured with all certificates and ISO quality and that is noted on your fixing points similar to the big brands. Only the Pocket makes a difference.